![]() ![]() ![]() He wants to know if the guy actually exists or if he is a deep fake. The Chinese doppelganger from the northeastern Chinese province of Hebei is apparently quite popular on social media platforms, especially Twitter, for his uncanny resemblance with the Tesla CEO.ĭespite Musk wanting to meet this Chinese lookalike, he has his qualms. The SpaceX founder has now shared his wish to meet his Chinese lookalike Yilong Ma. And it’s been a death by a thousand cuts,” Enberg said.Billionaire Elon Musk recently bought Twitter and since then his presence on it is being followed by fans - now more than ever. “Even though the cultural relevance of Twitter was already starting to decline,” before Musk took it over, “it’s as if the platform no longer exists. Performance on mobile was no better, down 17.8% year-over-year based on combined monthly active users for Apple’s iOS and Android. Outside research also shows that people are using X less.Īccording to research firm Similarweb, global web traffic to was down 14%, year-over-year, and traffic to the portal for advertisers was down 16.5%. The last time its ad revenue was near this level was in 2015, when it came in at $1.99 billion. Insider Intelligence estimates that X will bring in $1.89 billion in advertising revenue this year, down 54% from 2022. While some advertisers have returned to X, they are not spending as much as they did in the past - despite a rebound in the online advertising market that boosted the most recent quarterly profits for Facebook parent company, Meta, and Google parent company, Alphabet. In May, Musk hired Linda Yaccarino, a former NBC executive with deep ties to the advertising industry in an attempt to lure back top brands, but the effort has been slow to pay off. “Need to reach positive cash flow before we have the luxury of anything else,” he said. Ian Bremmer, a prominent foreign policy expert, posted on X this month that the level of disinformation on the Israel-Hamas war “being algorithmically promoted” on the platform “is unlike anything I’ve ever been exposed to in my career as a political scientist.” Researchers also found such accounts spreading misinformation and propaganda about the Israel-Hamas war - so much so that the European Commission made a formal, legally binding request for information to X over its handling of hate speech, misinformation and violent terrorist content related to the war. On Thursday, for instance, a new report from the left-leaning nonprofit Media Matters found that numerous blue-checked X accounts with tens of thousands of followers claimed that the mass shooting in Maine was a “false flag,” planned by the government. It’s these paying accounts that have been found to spread misinformation on the platform that is often amplified by its algorithms. The blue checkmarks that once signified that the person or institution behind an account was who they said they are - a celebrity, athlete, journalist from global or local publication, a nonprofit agency - now merely shows that someone pays $8 a month for a subscription service that boosts their posts above un-checked users. “Musk’s treatment of the platform as a technology company that he could remake and his vision rather than a social network fueled by people and ad dollars has been the single largest cause of the demise of Twitter,” Enberg said. ![]()
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